Come join us on November 13, 2019 for our contractor training day pond build in Palm Beach Gardens, Florida. • Learn how to properly design a pond • Install waterfall filters • Create natural looking waterfalls • Install a satelliteMore…
Sales and Marketing
Home Shows in 2019: Do They Add Value?
As a veteran of creating successful, award-winning displays for more than 20 years, I get asked a lot of questions. How do we come up with our inspirational scenes? Where do our crazy ideas come from? What is the realMore…
Jump in!
Join us for the 3rd Annual Atlantic Professional Conference September 4th – 6th in Cleveland Ohio
Jump In! Join us for the 3rd Annual Atlantic Professional Conference September 4th – 6th in Cleveland Ohio. New this year, hands-on business growth strategy workshops Wednesday, September 4th. Intimate group sessions with one-on-one personal guidance. Choose from: • Jump Into Social MediaMore…
2019 Water Garden Expo Update
Pondliner Wholesale’s 2019 Water Garden Expo will take place on February 19-22 at the Heart of Oklahoma Exposition Center in Shawnee, Oklahoma. Dave Duensing of Aquatic Construction Services will headline the show with four intensive seminars on pond construction: EvolvingMore…
Vlogging as a Water Feature Marketing Tool
When YouTube sensation Logan Paul mentioned in one of his video blogs, or vlogs, that he wanted a koi pond, my smartphone instantly blew up! I knew a little about who Logan Paul was. What I didn’t know was howMore…
Offering Financing to Pond and Water Feature Customers
Over the past 20 years, a lot has changed in our pond-building business. Some of those changes have made a fairly large impact on our business. One of these is how consumers pay for their pond installations. When we started our pondMore…
2018 Your Pond Farm Trade Show Announces Dates
Your Pond Farm has released their 2018 show Dates. The dates will be Tuesday, August 28th, and Wednesday, August 29th. The show will be taking place at Bear Creek Mountain Resort in Lehigh, Pennsylvania. Retailers use the show as partMore…
Building an Exit Strategy for Selling Your Pond Business
Many of us who own a regular (or pond) business have dreamed of selling it one day and living the dream of retirement. Most of us have very little idea how to make this dream come true. Usually this onlyMore…
Perks of Customer Relationship Management Software
As the co-owner of a busy water features company, I know how hard it is to keep track of potential work while keeping in touch with current customers. As recently as last winter, my husband would come home from workingMore…
Marketing and Business Converge at the Contractor’s Sales Academy
POND Trade was invited to the Mountain Top Marketing Mastermind seminar, and I took them up on it. After all, a trip to Colorado in April? Sure, I can do that. The seminar was run by the nice folks atMore…