Over the past 20 years, a lot has changed in our pond-building business. Some of those changes have made a fairly large impact on our business. One of these is how consumers pay for their pond installations. When we started our pondMore…
Sales and Marketing
2018 Your Pond Farm Trade Show Announces Dates
Your Pond Farm has released their 2018 show Dates. The dates will be Tuesday, August 28th, and Wednesday, August 29th. The show will be taking place at Bear Creek Mountain Resort in Lehigh, Pennsylvania. Retailers use the show as partMore…
Building an Exit Strategy for Selling Your Pond Business
Many of us who own a regular (or pond) business have dreamed of selling it one day and living the dream of retirement. Most of us have very little idea how to make this dream come true. Usually this onlyMore…
Perks of Customer Relationship Management Software
As the co-owner of a busy water features company, I know how hard it is to keep track of potential work while keeping in touch with current customers. As recently as last winter, my husband would come home from workingMore…
Marketing and Business Converge at the Contractor’s Sales Academy
POND Trade was invited to the Mountain Top Marketing Mastermind seminar, and I took them up on it. After all, a trip to Colorado in April? Sure, I can do that. The seminar was run by the nice folks atMore…
Pond Showcase Model Connects with Customers
Creative Center in Lancaster, Pennsylvania provides a stage for multiple designs.
Being in the business of installing ponds, we’ve done all types, shapes and sizes over the years. It has been a thriving part of the business for us for a long time. But with more and more landscape contractors installingMore…
2017 Your Pond Farm Trade Show Dates
Your Pond Farm is announcing their 2017 Trade Show Dates. The 2017 Your Pond Farm Trade Show will be taking place on Tuesday, October 17th and Wednesday, October 18th. The event will be held at the picturesque Bear Creek MountainMore…
Pond Hunter Podcast Connects with Enthusiasts
The Pond Hunter podcast is talking all things ponds, water gardens and koi.
The pond and water garden industry’s constant push to stay relevant in the age of information can be traced back a couple of centuries —all the way back to the physical publishing of articles and books. Pond enthusiasts in theMore…
WAC Lighting® hosts First-Ever Landscape Lighting Summit
WAC Lighting® hosted its first Landscape Lighting Summit on Thursday, November 4th and Friday, November 5th which included landscape contractors and other industry professionals from around the nation. The event was held at WAC Lighting Headquarters in Port Washington, NewMore…
“Koi Days” program and new branding by Your Pond Farm
Your Pond Farm hosted a successful trade show in August and presented their new branding and logo which was enthusiastically received by the many customers and vendors in attendance. Retailers use the show as part of their strategic planning forMore…