I believe that podcasting is, hands down, the No. 1 smartest way to build your personal brand equity and blow up your content marketing efforts. Building your own podcast to promote your business can be a simple, inexpensive way to get your company name at the forefront of people’s minds in your local community and […]
Read MoreOver the last decade, more than 35 percent of our pond construction contracts have involved remodeling existing ponds. While this is an important statistic that cannot be ignored, the really surprising fact is, we are removing beautiful ponds that have been pressed beyond their limits by their homeowners. One word comes to mind — overstocked! […]
Read MoreRecently, a colleague in my online group, Barry Hilton of Aquaman Inc., asked a particular question on Facebook that plagues us all: “I’m sick of blowing money on advertising and getting nothing in return. What are the top three forms that have worked for you?” Without hesitation, Heath Webb of Art of the Yard and […]
Read MoreI can hear the cries now. “Another social media platform? Really? When will it stop? I don’t have time for the ones I’m already dabbling in!” Like it or not, social media is the advertising billboard of today’s electronic world. Whether it’s Instagram, Pinterest, YouTube, Facebook, Snapchat, LinkedIn, Twitter or another, the best way to promote […]
Read MoreMcDonald’s has been selling virtually the same menu since I was a kid: burgers, fries, shakes and chicken nuggets. But suddenly, in the last several years, their menu has new “healthy” items to choose from, including salads, fruit and chicken wraps. Mickey Dee’s even has “designer” coffees now. When a major player like McDonald’s changes […]
Read MoreToday’s tradesmen are highly specialized in one particular area. But is that the best approach? Eric Triplett longs to be like Leonardo da Vinci and Michelangelo instead — a master of many different fields. Here, The Pond Digger explains what it means to be a true Renaissance man … and demonstrates how a desire for knowledge in many areas can change your career forever.
Read MorePond building expert shares his knowledge about the dos and don’ts of bottom drains. Including the reason why you should include bottom drains in your pond projects! Pond drains done right, add many benefits to the water circulation, water quality, and the ease of pond maintenance. So take a look and learn the fundamentals of the bottom drain.
Read MoreIn our web exclusive articles we have talked about the pros and cons of having turtles in your pond. If you decide to have turtles here are some of the elements you need to consider.
Read MoreWhat can you do to stop the herons from eating your customer’s favorite fish? Heron statues may look nice, but do they work? Fine out what does work.
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