Sales and Marketing

iPad Selling

Do you use modern technology when pitching to customers? If not, your business could be suffering. Make new electronics like the iPad, wireless hot spots, and credit card readers part of your sales approach and watch your numbers soar.

Pond-building – Ladies Day

Dirt Don’t Hurt – and pink was the theme of the day. With 57 ladies in attendance everyone had a chance to see that Ladies can build a water feature! Each attendee received a gift sack with a tee shirt, pink gloves, note pads…and pond-building instructions. Seeing is often believing; now these women can feel confident that they can build a water feature.

MAP Pricing Debate – In Depth

MAP, yes it can lead to a heated debate. John Olson tries to give a broad, yet in-depth overview of this hot topic. What is MAP? It is Minimum Advertised Pricing. MAP is not MSRP, short for Manufacturer Suggested Retail Price. Is MAP pricing the best practice for the current retail arena? John explains the Pros/Cons of each so you can decide what’s best for your store.

YouTube: It’s Where You Should Be

Do you have a YouTube channel? Why not, it is easy and free. Do you know over 2 billion videos are viewed on YouTube every day? Tired of explaining the same questions over and over? Make a video to help answer your everyday questions. YouTube is quick and easy. This article is loaded with tips to help you get started today.

BUSTED, Naming a new product? Be sure you do your homework.

Don’t learn the hard way. Joe Pawlak helps guide you on what to do and not do when naming your business or a new product. He speaks from experience here. Learn the difference between a trademark and a copyright. When can you use ®? These are important things you need to know as a business owner, so don’t slack. Make sure you have your company’s bases covered, with tips from Joe.

Facebook: Fan vs. Friend

Facebook is by far the most widely used form of Social Media on the planet. What does that mean for you and your business? As a business you will want to set-up a business page, which is different from your personal profile. Learn six of the top reasons why and how to use a business page on Facebook. Marketing expert, Pam, also shares some of her personal Facebook rules that she uses every day.

Scroll to Top