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January/February is a great time to renew, rethink and set goals for this next year. As a retailer what should you be doing to prepare for the needs of your store and your customers? Take a look at "Creating a Welcome Environment," a good review about aquatic plants and pond fish that your customers will want. There were many beautiful water lilies introduced last year. See the…
[Read Full Description]Looking for year-round business? Here are two articles that may help. One explores a segment of the goldfish market and the other highlights the benefits of selling koi art. Read how to take advantage of these business opportunities that may help offset the seasonal nature of your business and increase profits. In this issue we continue our exploration of aquaponics, in Aquaponics…
[Read Full Description]Aquaponics - a good fit for pond professionals? In this issue, is part one of a two part series featuring an in-depth review of Aquaponics. Learn about this emerging market in detail that could lead to new business for you. To help understand the difference between Aquaponics and Hydroponic gardening we have an article that does a quick review of hydroponics and its benefits. With…
[Read Full Description]Hard to believe we already need to be planning for the Fall and Winter seasons. Pond Pro Shop shares with you two programs they have launched that have helped increase sales in November and December - a "Pond Dollar Promotion" and their new "Christmas Store." Have you ever wondered what the difference is between up lighting, moonlighting and floodlighting? Another great add-on to…
[Read Full Description]As water feature and pond construction opportunities become available, be sure your estimates cover all costs so you can guarantee a profit. In our article on Estimating Jobs, you will learn to charge not only enough to cover expenses, direct and indirect, but place a value on the "artistry factor." A fountain can be a beautiful addition to a pond. They are also beneficial as they…
[Read Full Description]This is an important time of year to address keeping ponds and fish healthy. There are two great articles that will cover the things you should be doing now to help yourself and your costumers. Then get your marketing warmed up for the spring. Marketing expert Pam Greiner gives you great tips on how to get started. Have you wondered what’s up with those postage stamp sized colored…
[Read Full Description]What are you going to do in 2011 to improve your business? Our marketing expert will share tips on improving your business in just 20 hours a month. Web videos and YouTube are becoming more important as the digital age generation is growing up. We will teach you some of the insider’s top 10 tips on making YouTube work for you. On a lighter side, see how one koi farm handles their…
[Read Full Description]This is the time of year to reflect and plan for the New Year. We have a pond contractor, Dave Jones, and a retailer, Carl Petite, with suggestions on how they have been successful in this pond industry. Dave talks about a segment of pond building that you may be missing out on - retrofits and upgrades. It takes work to find new customers, but remember your prior clients - they…
[Read Full Description]Twenty-year industry veteran Rick Bartel shares his view on the "Rock on the Bottom" controversy. This provocative article "Rocking the Boat - are Rocks the Problem?" introduces his theory about "rocks" and good pond design. A second must read article is "Rain Water - Benefit or Hazard for Ponds," by water expert Ann Telford. Is that rain water really safe for you fish? Mr. Kodama…
[Read Full Description]NEW: This issue features the launch of POND Sources-a new section of POND Trade that is a combination of product articles and a directory of manufactures and distributions. This first issue focuses on Filters and Filter Media. Find an overview of the many filter media brands that are currently available for ponds. In the 1970’s there were no pond specific commercial…
[Read Full Description]The Pond Trade includes many forms of water features. Covered in this issue are container gardens, that can be made out of anything that can hold water, to large “farm ponds” needed for a variety of different purposes. Focusing on koi and pond health, Vicki Vaughn, koi health expert, shares her experience with metal toxicity. Learn how to tell if it is present, where it might…
[Read Full Description]Focusing on water chemistry–there are two great articles to help with your understanding of the water in our ponds and one on “how to” offer the service of water quality testing.
POND Trade Magazine is proud to announce the winners of our first Product of the Year Award. Six industry leaders helped make the selection along with the Online voting by our readers. Congratulations…
[Read Full Description]Focusing on the retailer you will find articles about effective retailing systems, learn the ends and outs of credit card interchange and processing fees, and tips on dealing with theft in your business. Important topics to help you be successful. Our plant expert goes into detail about the plants that are available, when to use them and how to mix them. Sell koi? You need to know…
[Read Full Description]What is a CrossOver pond? - a design that is koi friendly with a water garden appearance. Read how this design differs from the hybrid pond, koi pond and water garden. Why sell goldfish? A goldfish breeder will teach you how; along with a discussion on the different varieties that are available. Your customers’ have algae covered or dirty waterfalls? Here is a hand out article on…
[Read Full Description]Hybrid ponds are the topic of our cover story – A Pond in the Middle. Find Part 2 of UK retailers sharing their knowledge and experience in the garden pond business. Winter is an important topic at this time of year and we have three great articles by three experts in their fields covering the subject – for plants – Fall Finale (Aquatic Plant Care in the Fall), for koi –…
[Read Full Description]UK retailers share their knowledge and experience in the garden pond business. A Two-pond Filtration System for Koi - advice on how to use a second pond as a filter, learn what has worked for this garden pond industry expert. Kikokuryu – what is that? Get some tips and learn about this great koi variety. Step-by-step information about How-to Install a Disappearing Fountain, including…
[Read Full Description]Make it Bigger, don’t be afraid to seam that liner pond. This lead feature covers step-by-step advice on how to seam a liner and make that pond bigger. Find great advice on Staying Productive During the Dog Days of Summer. Learn about the challenges of breeding and selling Showa. Do swans belong in our pond or water gardens? Learn what else your customers may want to put in that…
[Read Full Description]How to use Signage as the Silent Salesman, Profiling Today’s Pond Buyer, Preparing New Koi for Sale (knowledge you need), and advice on what plants to use in the pond or water garden and why just to mention a few articles full of great business advice. Along with learning about signage, our business professional advices on water garden and pond department displays and inspiring…
[Read Full Description]Professional advice on how to make and use a plant filter is our lead article in this issue, titled The Grid Veggie Filter. Then find business tips and suggestions about the recession – how to rise to the top even in down times. Aquatic plant sales down? Get tips on how to refine your plant sale systems, includes advice on how to avoid common mistakes. Garden Pond Industry experts…
[Read Full Description]Heron control, the magic of the Lotus and business tips on how to fail or flourish in our current economy is just the start of this information packed magazine. Authors share their knowledge and advice about the “Green Industry” in articles like The Greener Side of Ponds and Wind Power is Finally Here. With a growing concern about droughts our expert gives tips and ideas about…
[Read Full Description]Online Exclusive Articles
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February 3rd, 2012
NAPP Cancels Las Vegas Conference and Expo
January 25th, 2012
CLCA Honors 3 Members for Outstanding Contributions
January 23rd, 2012
New 5 Year Limited Warranty Coverage from Danner Mfg.
October 5th, 2011
Backyard Getaway Wins Award
October 11th, 2011
300-gph Hydroponics De-watering Pump
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Learn about the benefits to advertising online with POND Trade Magazine. You can get started today.
Skin: The Most Overlooked Aspect of Koi
Matt Corino
Product of the Year 2011 Challenge Winners Announced
Cindy Graham
Sizing Gravel-filled and Water Matrix Reservoirs for Pondless Features
Demi Fortuna
Aquaponics Explained Part 2
Joel Malcolm