Recently, a colleague in my online group, Barry Hilton of Aquaman Inc., asked a particular question on Facebook that plagues us all: “I’m sick of blowing money on advertising and getting nothing in return. What are the top three forms that have worked for you?” Without hesitation, Heath Webb of Art of the Yard and …
Get to Know SEO, Embrace Integrated Marketing and Start Generating Content Read More »
This phrase was, no doubt, born on a long forgotten playground generations ago. It humorously calls into question the veracity of a child whose exaggerations have exceeded the acceptable norm. A classic example from my childhood is a fellow by the name of Marty. His brother was something else. According to Marty, his super-sibling was …
Liar, Liar, Pants on Fire! Resist Falling for Customers’ Tall Tales Read More »
When you think of koi wonderland, the first thing that probably pops into your head is Japan. After all, Niigata Prefecture in Japan is the birthplace of Nishikigoi. There are literally hundreds of koi farms throughout Japan dating all the way back to the 1820s. It can be somewhat of a challenge to combat the …
A Koi Wonderland in a Place You Might Not Expect Read More »
I’m Living It! If you use Facebook, there’s a good chance you’ve seen a movement called “Living the Pond Life [click here].” It’s a lifestyle group that was started by Karrie and Lloyd Lightsey. The group is a great place to visit and enjoy ponds, the pond lifestyle and photos of people who are loving …
For most of us in the industry, we are often called upon last. By last, I mean the customer typically makes decisions about pond placement, layout, aesthetics, an unrealistic budget and so forth. As a qualified builder, your job is to deal with the direction the project is already heading, making suggestions based on the …
Best Practices | How to Rescue a Functionless Formal Pond Read More »
You never know who might pull in your driveway. As I write this article and look from my office window down the driveway, I think of all of the wonderful people I have met coming down this driveway to our koi business. Some had their first 10-gallon tank; others had expansive ponds. Some were just …
Keeping up with the Koi Business in an Evolving Economy Read More »
by Kelly Billing, Maryland Aquatic Nurseries & Zac DeGarmeaux, Pond Megastore Water gardening is an infectious hobby, and though most ponds are located in the full sun, the absence of a blank canvas should not be a deterrent for the shady gardener. Water at any light level adds interest, sound and movement — and can even attract …
>> Be sure to visit our Pond Gallery Spotlight and view all the images related to this feature article. I’m entering my 23rd year helping pond clients see their landscape dreams come true. After all this time, one thing I am certain of is that people generally have a limited scope of what the final …