January / February 2013

Pond-building – Ladies Day

Dirt Don’t Hurt – and pink was the theme of the day. With 57 ladies in attendance everyone had a chance to see that Ladies can build a water feature! Each attendee received a gift sack with a tee shirt, pink gloves, note pads…and pond-building instructions. Seeing is often believing; now these women can feel confident that they can build a water feature.

Basic Business Entities Explained

Quickly learn about the different business entities that are available to the businesses in the pond industry. You have heard them before – Sole Proprietor, Partnership, LLC, and Corporation. There are tax benefits/detriments to each of them. What will fit your business best? A 25-year veteran will wade through each of the choices and help you confirm your current status, or consider a change.

MAP Pricing Debate – In Depth

MAP, yes it can lead to a heated debate. John Olson tries to give a broad, yet in-depth overview of this hot topic. What is MAP? It is Minimum Advertised Pricing. MAP is not MSRP, short for Manufacturer Suggested Retail Price. Is MAP pricing the best practice for the current retail arena? John explains the Pros/Cons of each so you can decide what’s best for your store.

Language of Koi – Hikari Utsuri

Hikari means metallic, thus Hikari Utsuri is an Utsuri with a metallic sheen to the scales and skin. It is often hard to find good examples of this variety, so when you see one be sure to buy it. The two qualities that you want to focus on is the koi’s sheen and pattern. Taro shares his knowledge of Hikari Utsuri, and provides helpful tips on how to make them fly out the door.

Overwintering Pond Fish Indoors

In some cases it makes since to move pond fish indoors over the winter. You do have three basic options for overwintering fish beyond letting them fend for themselves outdoors: add supplemental heat, build a greenhouse-like structure over the pond or, the focus of this article, move the fish indoors. Learn about the precautions to take when you move pond fish in for the winter and back out when spring returns.

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