Lora Lee has over 25 years of experience in publishing. She purchased POND Trade in 2013 and has been thrilled with her new job ever since. As publisher, she is tasked with a few “minor responsibilities” that include organizing the content schedule, recruiting writers, acquiring articles, selling ads and designing the magazine. In her PPT (Pre-POND Trade) life, Lora Lee worked as an art director, marketing manager and art department supervisor for multiple trade magazines. She spends many hours in her garden and has been featured on garden walks. There is now a pond amidst the flowers. You never knew how much you would enjoy a pond until you have one. Now she can’t imagine life without one. Lora Lee is married and has one son. She lives in the Chicagoland area and her only regret is not being able to enjoy her garden and pond year round!

Reality TV Series Showcases Southern Pond Builder and Tim Tebow

By Lora Lee Gelles / June 30, 2016 / 0 Comments

I received an email a few weeks ago from Blake Mullins, the consulting producer of a reality television show called “Home Free” on Fox. Its second season, which is hosted by professional contractor Mike Holmes and former NFL player Tim Tebow, began airing in June. Blake took a particular interest in one of the contractors, […]

Sidebar | 12-hour Days Create Compelling Action on “Home Free” TV Show

By Lora Lee Gelles / June 24, 2016 / 0 Comments

[box] >> Read the Feature Article related this sidebar, Reality TV Series Showcases Southern Pond Builder and Tim Tebow [/box] This is the second season of Fox’s “Home Free,” but this year the competition has taken on a brand new twist. Eleven contestants will compete to win a home for a hero in their lives, […]

March/April 2016

By Lora Lee Gelles / February 29, 2016 / 0 Comments

Spring Brings Renewal, Refocus It’s the spring issue, and POND Trade has plants on the brain. Just check out that beautiful cover! That basket of lilies cried out to grace it. Imagine it in your or your client’s pond. Plants have such a strong presence in a pond. They’re not only visually appealing, but they’re […]

January/February 2016

By Lora Lee Gelles / December 20, 2015 / 0 Comments

Print or Digital, more please! New year…same format. Call me old-fashioned, but POND Trade is diving into 2016 via the same platform we employed last year: bright, glossy paper and brilliantly colored ink. Don’t get me wrong: POND Trade has a strong digital presence that puts our awesome content in front of more visitors every […]

November/December 2015

By Lora Lee Gelles / November 1, 2015 / 0 Comments

More Exciting Pond Topics Coming in 2016! Oh, the weather outside is frightful! Well…it soon will be here in Chicago, anyway. Thankfully, we’ve had a hectic few weeks at POND Trade central to keep us busy. It’s that most wonderful time of the year when we put our editorial calendar together for next year, and let […]

September/October 2015

By Lora Lee Gelles / September 1, 2015 / 0 Comments

Yearn to Learn What a week! Hold on just a second while I catch my breath. The staff here at POND Trade just attended PONDEMONIUM, Aquascape’s annual event aimed at educating, celebrating and improving the pond industry. It was great to spend time with so many of POND Trade’s contributing writers. Plus, some of our […]

July/August 2015

By Lora Lee Gelles / June 30, 2015 / 0 Comments

Want to see the pond version of an Internet celebrity? We posted the photo, right, on POND Trade’s Facebook page, and in one week we had the following stats: 785 Likes Comments Shares New Facebook Followers Did you see that last number? 376 new people checking us out, following our posts and jumping onto our […]

May/June 2015

By Lora Lee Gelles / April 30, 2015 / 0 Comments

POND Trade is written and read by pond experts and enthusiasts. From Japanese koi farmers to rock and boulder specialists; from outdoor lighting designers to aquatic botany Ph.D.s; from bloggers to business consultants to purveyors of pumps;

January/February 2015

By Lora Lee Gelles / January 1, 2015 / 0 Comments

New Year, New Site, New Ponds! Happy New Year, PONDerers!! I hope January finds you happy and healthy. While you’ve been busy celebrating, we at POND Trade have been busy hammering out some exciting new changes! 2014 was a great year for POND Trade, but as we dive into a fresh one I can promise […]

25 Years in a Few Hundred Words

By Lora Lee Gelles / July 1, 2013 / 0 Comments

You’ve read his insights in these pages for years, but Tom Graham’s legacy extends far beyond his role as former Publisher of POND Trade. In a touching farewell feature, Lora Lee Gelles offers a rare glimpse into the remarkable career of a man who gave so much to the pond industry.

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