Aquascape’s Pondemonium® 2011 focused on “Building the Future Together.” The event kicked off with an advanced Build-a-Pond training session held at Chicago’s Shedd Aquarium. It offered workshops and hands-on training sessions designed to instruct attendees about effective, economical ways to grow their business. Many pictures document this successful event.
November / December 2011
Who wants to pay more taxes then they have to? Take a look at critical tax information compiled specifically for the pond industry. Learn from a 25-year tax veteran to take full advantage of available tax deductions. Learn how calculating things such as Web site development costs, mail list, marketing, and entertainment expenses can have a bonus impact on your bottom line.
Building a Pondless water feature? Get the engineering right the first time! Learn from a pond industry veteran the “how-to” on sizing vaults and flows when building features such as a long stream. Learn the formula to accurately calculate the Dynamic Volume, so you won’t overflow or be caught short of water.
Whether you sell koi or not, you may want to consider selling koi art. Koi art enhances the ambience of any space, and can generate return business even in the off-season, or ponds are full already. Artwork can be easily added to your websites., and can make a great thank you for contractors and retailers alike.
The Waterlily and Lotus Exhibition and Symposium was held in Qingdao, China July 2011. We were treated to see Waterlily World that is home to 800 varieties of lotus and 300 varieties and waterlilies. See and read more about this great event here.
A Good Fit for Pond Professionals? Aquaponics is a rapidly emerging market segment. Learn the ins and outs in this issue. Which plants do best? Can I plant seeds? What are growth rates like? This is a must read that may lead to a new income stream for you and new adventures your customers.
Goldfish are a better choice for water gardens as an alternative to koi than you may realize. Some of these striking goldfish have the intense colors of koi. Sarasa Comets are similar to Kohaku, and Shubunkins are like Sanke. Learn how goldfish are also a good product to feature for retail stores and pond contractors.