Developing a marketing plan should be a major focus this time of year. Your marketing and sales techniques may need a change. Expert Pam Greiner will give you a fresh approach to how you promote your business, the services you offer, and a new understanding of your customers.
November / December 2010
Pond building expert, Jamie Beyer, helps answer the question from a reader about “Pond Aeration Placement During the Winter.” If you live were your ponds are exposed to cold winters you will want to be sure to take a look at this QnA.
Great tips on helping you boost your revenues. A compact review of points every business should be aware of, be it the pond business or any another. One example is a reminder to provide useful information to your customers as a tool to build trust.
Selling koi is all about knowing what to talk about. Take a look at the koi variety – Doitsu Sanke and learn what to point out to your customers to close that sale. Includes a quick look at three outstanding Doitsu Sanke.
The International Waterlily & Water Gardening Society (IWGS) is proud to announce this years water lily that was selected as both the Best New Hardy Waterlily and Best New Waterlily for 2010 – Wanvisa. Selected by an outstanding panel of judges. Be sure to take a look at Wanvisa and the other top winning lilies.
Dave Jones will show you a pond retrofit “before and after.” There are many pond builders that do very well doing pond renovations in these tough times. Remember your prior customers – maybe it is time to see if they need repairs, redesigns, or upgrades.
Learn how it is possible to start a new pond business in a down economy. Carl Petitie will share his seven keys to success; like having a good foundation to build upon.
Here are 10 questions qualified pond contractors should be prepared to answer, such as your experience, references, warranties, and much more. Learn how to answer these tough questions – you may be hearing them from your potential customers sooner than you think.