Publishers’ Perspective
Rockin’ the Boat
You might have noticed that we have not jumped into the “Rock on the Bottom” debate in POND Trade Magazine. In this issue we dive in with a story by Rick Bartel titled Rockin’ the Boat, that zeros in on what he sees as the culprit behind rock bottom pond problems. Is he on to something here? Read Rick’s article for yourself and let us know what you think.
This month we look at large format pressurized filters. As one of the most popular for koi ponds, they offer high volume power in a small footprint. They can even be buried remotely from the pond. Don’t miss our POND Sources section in this issue.
All across the country, businesses are holding events, and attending others to promote their wares, with sights on 2010 and 2011 sales. Distributors are holding seminar/trade shows; manufacturers are attending those and other shows around the country, such as the Pet Expo held recently in Pomona, California. Joel Burkard of Pan Intercorp, whose business is primarily importing koi for wholesale distribution, has been hosting casual coffee and koi get togethers at his facility in Kenmore, Washington on the weekends. Remember, if you are hosting an event for the trade, let us know, so we can add it to our calendar of upcoming events and help you build your attendance.
This month’s cover photo came to us from Barbara Johnson, The Fish Lady, of Van Nuys, California. She scrambled to help us find photos for an article and then we pulled the article. But this photo remains. Thank you Barbara for your support.
Now that summer 2010 is behind us, I hope the outlook for 2011 is hopeful for your business as it is for many that I have spoken with. If there is anything we can touch on, on these pages that would be of help to you and your business, please drop me a note at tomg@pondtrademag.com and let me know. We are here to support you.
Happy Selling,
Tom Graham
