A New Brand Identity For The Franchise Company’s Proprietary Product Line
Russell Watergardens & Koi, a manufacturing/retail/wholesale company based in Redmond, Washington has created a new brand identity – Russell Technologies – for its growing line of proprietary products and equipment.
Russell Watergardens & Koi is expanding nationally through franchising and contractors, and needed a brand identity for its products and equipment that gave distinction between the store’s name, and the product line’s name.
The name – Russell Technologies – reflects the commitment to cutting edge technology that is at the heart of all Russell Watergardens & Koi’s products and equipment.
Russell Technologies’ cutting edge, innovative products and equipment will be distributed exclusively by Russell Watergardens & Koi franchises across the nation and installed by the industry’s finest contractors.
Russell Technologies’ products are not sold to on-line discounters, big box stores, or independent retailers to ensure that the products are sold and installed in a consistent fashion.
The new dedicated web site: www.russell-technologies.com provides in-depth education, information, and service assistance for their trade contractors.
If you’d like further information about this topic, or to schedule an interview with John Russell, the CEO & Founder of Russell Watergardens & Koi, please contact Pamela Russell at Pamela@russellwatergardens.com or call 1-800-844-9314.