Pond buyers are evolving; have you adjusted your sales technique to this new Discerning Buyer? A Discerning Buyer is not quite as easy to sell to as it was to the Impulse Buyer. Find the answers to “Who are these Discerning Buyers and what do I need to know?” Learn several great tips on how to sell to the Discerning Buyer.
Plant Filters work like mad in warm summer months. This one works year around.
Learn the best plants to use in this new bog filter design to get year round results even in a Koi pond.
With spring in full bloom in most of the country, your pondkeeper customers are dreaming of new possibilities and options for their ponds. Perhaps you have a few first time pondkeepers inquiring about the ins and outs of water gardening. They may be thinking of an elaborate pond without realizing the steps they must take …
As you are preparing your retail space for the upcoming pond season, your customers are busy planning the space for their ponds and its inhabitants. This is the perfect time of year to talk about what the pond will look like in terms of plants and fish. Adding both takes time and a well thought …
Biogen Idec, San Diego, CA Over my years as a pond keeping professional, I’ve often met individuals living under the impression that one cannot keep plants and fish together. Just as well, I’ve met the individuals that believe one cannot keep many fish of different species, both predator and prey, in the same pond. In …
Lots of Fish and Lots of Plants – Living in Harmony Read More »
Pond industry retailers – what should you be doing now to prepare for the upcoming season? Review the benefits and care for both aquatic plants (marginals, submerged plants, floating plants and bog plants) and pond fish (koi and goldfish). Learn how to educate and prepare your customers to have a successful pond. Learn about header ponds and how they can be used.
It isn’t always clear to retailers any more than their customers, which koi food to stock. Retail outlets vary in size and mission, but all want to make money selling the most popular foods that generate repeat sales. So what are some of the questions a retailer needs to ask when making their choice of …
Retailer’s Questions for the Fish Food Producer–Questions & Answers Read More »
[img:1] What’s all this buzz about high-tech coatings and lining systems for ponds? Over the last decade, we’ve been hearing more and more about this technology. It’s called polyurea, and no, it is not a medical ailment. What it is, is a spray applied polymer that’s used to create rugged, long lasting lining systems for …
[img:1] The meaning of the word Showa as used to describe koi, refers to three-colored koi. Those colors would be Sumi (black) Shiro (white) and Beni (orange/red). Showa are one of the three most popular varieties of koi commonly bred in Japan and also one of my favorites. I have been going to Japan for …
