POND Trade Author - Rick Smith

Rick Smith

EasyPro Pond Products

Rick Smith serves as Director of Sales with EasyPro Pond Products and has 30 years of organizational leadership and sales and marketing experience in the Lawn & Garden Nursery and Water Features Industries. Prior to coming to EasyPro, Rick served as Sales and Marketing Manager of the retail division for J. Mollema & Son (a large mid-west lawn & garden distributor supplying independent garden centers nurseries, growers, and landscapers). He also spent 12 years with The Scotts Company working with independent business owners as well as regional and national chains.

For the past 17 years, water gardening has been one of Rick’s passions, while enjoying his own ponds and fish, Rick has had a focus on contributing to the enjoyment of other pond owners, as well as the success of business owners, by developing customized business plans, sales support material, and numerous power point training seminars.

Rick has appeared in various business trade publications both as an interviewee and as a contributing author. In addition, Rick has conducted seminars at trade shows, county extension services and Fredrick Meijer Gardens and Sculpture Park as well as retail staff training and public seminars on lawn & garden, wild birds, and water gardening topics.