POND Trade Reader Profile

Circulation

POND Trade Magazine is a highly focused, trade publication serving the pond trade in great depth – water gardens and koi. To reach both sides of this industry with your message there isn’t a better vehicle than POND Trade Magazine.

As a controlled circulation magazine, we are able to place POND Trade Magazine in the hands of approximately 9,000 professionals each issue. Our audience includes:

• Pond contractors who build and maintain every conceivable style of pond design imaginable.
• Retailers selling all kinds of pond related equipment, supplies, fish and plants, in their stores and on the Internet.

We also reach, wholesale distributors, importers, manufacturers, breeders and growers.

Included in our mix of readers are members of the landscape, nursery, pool & spa, and irrigation industries.

ADDED Value:

Starting with the September October 2009 issue, POND Trade Magazine is published as a full Digital Edition Online, complete with a page flipper, and embedded links in addition to the print version. What does this mean to you? It means your ads are getting valuable, long term bonus exposure. Additionally, every display ad can have a link back to any page on your web site.

Digital publishing is not a new concept at pondtrademag.com. Every issue is also published in its entirety as a PDF file, so all our great content is available and searchable to web surfers. And like the Digital Edition, every ad is still in place.

For those who prefer text and pictures, every article is also published in standard Web 2.0 format as well. This means no matter what the preference of the individual reader is, POND Trade Magazine is easily accessible and indexed Online.

Our extensive library of Online content draws new readers to the site every day, adding an ever growing community of followers, who will be discovering you and your products while browsing the site.

No other pond magazine offers visitors the diverse library of online content, nor the ad linkage that Pond Trade Magazine. We attract new readers to our site with our content, and direct them to you through your advertising. That’s translates to added value for you.

Revised 9/11/2009

Download a PDF version of the POND Trade Media Guide 2012